There have been moments of awesome where I’ve gone through and had a whole new site redesigned and started in on the development. Problem is, when I was doing it last, I had a full time 9-5 gig and I was just too burnt out at night to do anything with it.
I also tend to stuff too many features in. Yeah, it’d be cool to have all the little whiz-bang features, but what is the FASTEST route to $$$? It’s not 3 more weeks of development before that new feature is finished.
I’ve literally come down to this – a home page, explaining what I do, and an order form to gather information from the customer and their payment information.